Developed comprehensive marketing strategy for established fine art painter to increase art sales, fill workshops, and reach younger demographics.

The client, a Seattle-based artist with work in multiple public art installations, wanted to expand beyond her current middle-aged to older audience and connect with buyers and students aged 25-45.

DELIVERABLES: - Instagram content strategy with 30+ post ideas tailored to younger audiences - Complete email marketing system (newsletters, launches, workshops) - Youth-focused outreach plan including TikTok expansion strategy - Rebranded workshop positioning ("Paint & Prosecco" vs traditional classes) - First-week quick-start action plan

SERVICES PROVIDED: Social Media Strategy • Email Marketing • Content Planning • Audience Development