Marketing and copywriting internship at Sydney-based creative advertising agency specializing in e-commerce photography, videography, and brand campaigns for global fashion and retail clients.

Worked alongside designers and creative directors to develop campaign messaging and social content for major international brands including GUESS, Ben Sherman, Lacoste, Reebok, Steve Madden, and JBL.

KEY RESPONSIBILITIES:

- Wrote short-form social copy for Instagram, TikTok, Facebook, and web platforms - Translated brand and product insights into audience-aligned campaign messaging - Partnered with design team to ensure copy aligned with visual creative direction - Produced captions, ad copy, headlines, and micro-storytelling assets for digital channels - Developed content frameworks and maintained messaging consistency across campaign touchpoints

BRANDS WORKED WITH:

GUESS • Ben Sherman • Lacoste • Reebok • Steve Madden • JBL • Multiple fashion and lifestyle brands

SKILLS DEVELOPED:

Copywriting • Social Media Content • Brand Voice • Campaign Messaging • Cross-Functional Collaboration • Fashion/Retail Marketing

DURATION: July 2025 - September 2025 (3 months)

LOCATION: Sydney, Australia